Though it is unlikely to be the direct fault of Useless
Industries, if you do have a complaint we promise to address
it with courtesy and aim to resolve it to your satisfaction as
speedily as possible.
At Useless, we view customer
dissatisfaction as a necessary part of the endless karmic
consumer cycle. Part of our initial effort involves creating
dissatisfaction leading to the perception of a consuming need
that can only be satiated through the purchase of a Useless
product. When the state of
satiety diminishes, one method is to position additional
"new" or "improved" products within reach
of the consumer to begin the cycle again.
The consumer complaint is seen as a short
circuit of the cycle - a jarring transition from desire
to satiety then immediately back to desire again. It has been
shown scientifically that if the consumer can be brought back
to the state of satiety (at least temporarily) they are less
likely to break free from the cycle completely. Though they
might not purchase the same product or product line - they are
still purchasers.
Related Documents
[blank] |